Bursting with passion and seduction, “Club Campari” is an exciting destination, where magic and temptation prevail in a sophisticated, but playful atmosphere for the 2009 Calendar photographed by Mario Testino. It's a place of pure enjoyment, brought to life by Jessica Alba’s interpretation of Red Passion. This exciting and alluring atmosphere provides a provocative look into a world of sophisticated beauty. The Club Campari Calendar concept draws its inspiration from the most exclusive clubs on the planet: fun, cosmopolitan and social. Red Passion is the fil rouge; the shared attribute linking each different edition of the Campari Calendar, which celebrates its 10th anniversary this year.